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Influence of Social Media Marketing and eWOM on Cosmetic and Fashion Brand Preferences among Female Undergraduate Students in Ikot Ekpene, Akwa Ibom State. ALPMET [Internet]. 2025 Aug. 10 [cited 2025 Oct. 19];3(2):106-21. Available from: https://jurnal.fs.umi.ac.id/index.php/alpamet/article/view/968